Brain Age Checkup
Interactive brain training game that captures leads and builds trust with potential customers.
Thinkie needed a way to introduce consumers to brain training concepts and generate leads for their brain monitoring device. The challenge was reaching a market unfamiliar with these technologies and building enough trust to drive interest in their products.
We developed a completely custom web application featuring three brain games: a calculation challenge, a memory recall exercise, and an attention test. After completing the games, users receive a composite "brain age" score and can enter their email to track their progress over time with periodic reminders to retake the test.
The app serves as both a valuable free tool for users and a lead generation system for Thinkie. The game connects to Hubspot and Firebase on the backend, capturing user information and creating a pathway for users to explore Thinkie's free app or purchase their physical device. Since it's just been launched, we're still gathering data on long-term results.
Gallery
Key Features
- Three custom-developed brain games testing different cognitive functions
- Algorithm to calculate and track "brain age" over time
- Email capture with periodic reengagement reminders
- Hubspot and Firebase integration for lead management
- Clear pathway to Thinkie's app and device offerings
Want similar results?
Let's build a website that gets your business found.